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Princecraft® Boats Earns Employer of Choice award for the 4th consecutive year

2021 Boating Industry Canada Employer of Choice AwardTORONTO (December 15, 2020) – For the fourth consecutive year, Princecraft® Boats has been awarded the Employer of Choice Award – Marine Business category, by the Boating Industry Canada Employer of Choice (BICEOC) Award Program. The award, which is historically presented during the Toronto Boat Show, was announced virtually this year.

“We are proud to be awarded the 2021 Boating Industry Canada Employer of Choice Award for the fourth consecutive year,” said Rodier Grondin, Princecraft® president. “The 2021 award honors Princecraft® employees who, despite the ongoing challenges of the coronavirus pandemic, remained resilient in their efforts to protect the health and safety of their colleagues while maintaining robust production and distribution schedules to meet the needs of our customers,” said Mr. Grondin.

Princecraft® has been committed to the Boating Industry Canada Employer of Choice program since the program’s inception in 2016.

“With the added pressure of managing through the pandemic, these companies have continued to show resiliency and demonstrate how important their people are to the success of the business. They have worked hard to create world class cultures and preferred employer brands. This is the fourth consecutive year that Princecraft® has won the award in the Marine Business category, clearly demonstrating their commitment to the program and to their people,” said Jeff Doran, president of CCEOC Inc.

The Boating Industry Canada Employer of Choice Award provides businesses and organizations with the opportunity to thank their employees, get the recognition they deserve and promote a preferred employer brand in their communities.

To learn more about the Boating Industry Canada Employer of Choice award program, visit:
http://ccemployerofchoice.com/BICEOC.html

About Brunswick
Headquartered in Mettawa, Ill., Brunswick Corporation’s leading consumer brands include Mercury Marine outboard engines; Mercury MerCruiser sterndrive and inboard packages; Mercury global parts and accessories including propellers and SmartCraft electronics; Power Products Integrated Solutions; MotorGuide trolling motors; Attwood, Garelick, and Whale marine parts; Land ’N’ Sea, BLA, Payne’s Marine, Kellogg Marine, and Lankhorst Taselaar marine parts distribution; Mercury and Quicksilver parts and oils; Bayliner, Boston Whaler, Crestliner, Cypress Cay, Harris, Heyday, Lowe, Lund, Princecraft®, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern boats; Boating Services Network, Freedom Boat Club, NAUTIC-ON, OnBoard Boating Club and Rentals. For more information, visit https://www.brunswick.com.

About Princecraft® Boats Inc.
Since 1954, Princecraft® Boats Inc., headquartered in Princeville, Quebec, Canada, creates unparalleled experiences on the water for fishing and boating enthusiasts with "professionally rigged and ready" packages of aluminum fishing boats, pontoon boats, and deck boats Its commitment is borne out of a deeply rooted heritage of unmatched craftsmanship, incomparable performance, and the promise of years of trouble-free boating. More fishermen, families, and dealers than ever join the Princecraft® family and create some of the best moments of their lives. For more information, visit www.princecraft.com